How To Value Yourself And Price For Profit with Paul Klein

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If you undervalue yourself, so will the market.

Because of this, it is integral to price for profit.

Entrepreneur Paul Klein knows this in his heart of hearts. He has worked with Fortune 500 companies and household names and has transformed their businesses. His sweet spot is helping companies make that jump towards valuing themselves with their pricing. 

You can turn your passion into profit. It’s just a matter of overcoming fear and stepping out.

If you want to build your business around your lifestyle, live free from the constraints of your day job, and stop undervaluing your products, tune in. Paul’s expertise will equip you to take that next step towards living life rich. 

In this episode, you will hear:

  • How to overcome fear and start living life rich.
  • Paul’s journey towards financial freedom.
  • Where new businesses can start in protecting their profits and establishing price points.
  • How to identify and communicate your value to clients.
  • The 3 price points that allow your clients to engage with you without making you undervalue yourself.


Subscribe and Review

Please share this podcast with your friends and family. Our beliefs really do drive our behavior and you are born for more.

Have you subscribed to my podcast? If the answer is no, I’d love for you to subscribe. Live Life Rich is full of stories of business, some behind the scenes, and freaking amazing guests.

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If you really enjoyed this episode, we’ve created a PDF that has all of the key information for you from the episode. Just go to the episode page at to download it.


Supporting Resources: 



Standard of Living Budget Worksheet:

Bulletproof Your Business:

7 Steps to Financial Freedom:

The E Myth by Michael E. Gerber:

Free Pricing Quiz:

Rock Your Pricing online community and course:




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Danny Ozment

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